Thursday, 29 July 2010

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Wired launches digital outdoor campaign

Thu, 29 Jul 2010 4:05 pm | By Rosie Baker

Wired magazine is targeting travellers with a digital outdoor teaser campaign that makes use of its editorial content to drive traffic to its website.

Virgin Atlantic Airways

Virgin Atlantic flies high with new brand livery and identity

Thu, 29 Jul 2010 11:30 am | By Branwell Johnson

Virgin Atlantic Airways has created a new livery and brand identity for the airline that includes a larger Union Jack.

Telegraph.co.uk

Mirror and Telegraph see highest rises in online readers in June

Thu, 29 Jul 2010 3:47 pm | By Gina Lovett

The Mirror and Telegraph saw notable rises in their numbers of unique browsers in June, according to ABC Electronic figures released today.

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British brand power still has strength in depth

29 July 2010 | By MaryLou Costa

Vodafone tops this year’s Brand Finance list of the 50 most valuable brands of British origin, which paints a generally positive picture for the telecoms, retail and banking sectors.

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Marc Pritchard

P&G aiming for gold with Olympic partnership

Thu, 29 Jul 2010 | By Russell Parsons

Procter & Gamble CMO Marc Pritchard talks to Marketing Week about the FMCG company’s Olympic partnership.

VIDEO

Coca-Cola's 'Yeah yeah yeah, La la la' TV advert starring DJ Calvin Harris

Coke brings back Calvin Harris advert Video

Mon, 26 Jul 2010 | By Joe Fernandez

Coca-Cola’s ’Yeah Yeah Yeah, La La La’ TV advert starring DJ Calvin Harris is making a return to the screens.

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