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Latest News
Wired launches digital outdoor campaign
Wired magazine is targeting travellers with a digital outdoor teaser campaign that makes use of its editorial content to drive traffic to its website.
Virgin Atlantic flies high with new brand livery and identity
Virgin Atlantic Airways has created a new livery and brand identity for the airline that includes a larger Union Jack.
Mirror and Telegraph see highest rises in online readers in June
The Mirror and Telegraph saw notable rises in their numbers of unique browsers in June, according to ABC Electronic figures released today.
In This Issue
British brand power still has strength in depth
Vodafone tops this year’s Brand Finance list of the 50 most valuable brands of British origin, which paints a generally positive picture for the telecoms, retail and banking sectors.
Events & Conferences
Opinion
Analysis
P&G aiming for gold with Olympic partnership
Procter & Gamble CMO Marc Pritchard talks to Marketing Week about the FMCG company’s Olympic partnership.
VIDEO
Coke brings back Calvin Harris advert
Coca-Cola’s ’Yeah Yeah Yeah, La La La’ TV advert starring DJ Calvin Harris is making a return to the screens.
