Marketing Week
10 August 2006

  • ABC & ABC Electronic appoints marketing manager

    Thu, 10 Aug 2006

    ABC & ABC Electronic has appointed Lucy Booth as marketing manager.

  • Agencies left in the dark by changes at BSkyB's Sky Bet

    Thu, 10 Aug 2006

    The sudden departure of BSkyB-owned Sky Bet's marketing director Simon Miller (MW last week) has left the betting and gaming brand's advertising agency arrangements shrouded in mystery. St Luke's apparently picked up the business following a pitch earlier this year - but the broadcaster denies a contract has been inked.

  • Aldi to expand Scottish stores

    Thu, 10 Aug 2006

    Aldi, the German discount chain, is to invest £200m to expand its Scottish stores from 27 to 150 outlets by 2014.

  • AOL apologises for releasing search queries

    Thu, 10 Aug 2006

    AOL has apologised for releasing the search queries of more than 650,000 US subscribers. The internet giant admitted the release to researchers was "a screw up" and had breached users' privacy.

  • Apple clears the way to launch iPod spin-off 'Dopod' in Europe

    Thu, 10 Aug 2006

    Apple could be readying the launch of a new version of the iPod in Europe, after applying to trademark the name Dopod across the EU.

  • ASA investigates Vittel 'sports' ads

    Thu, 10 Aug 2006

    The Advertising Standards Authority (ASA) is investigating complaints that a campaign for water brand Vittel encourages and condones anti-social behaviour.

  • ASDA reappoints Carat to £40m media after review

    Thu, 10 Aug 2006

    Asda has reappointed Carat to handle its £40m media planning and buying business after a "closed review" of the account. It has also retained Publicis for its creative account.

  • Battlefield London

    Thu, 10 Aug 2006

    News International's launch of a free evening newspaper in the capital next month is expected to shake up the market as publishers bid for distribution licences. The response of Associated Newspapers, owner of the Evening Standard and Metro, is eagerly awaited. By Mark Choueke

  • Benefon launches mobile phone with sat-nav capability

    Thu, 10 Aug 2006

  • Catalyst appoints managing director

    Thu, 10 Aug 2006

    Catalyst, the integrated marketing agency, has appointed Sam Jordan as managing director. Jordan, who was Catalyst's business director, has been tasked with developing the agency, which is now part of Media Square's IAS Smarts group.

  • Charles Allen steps down

    Thu, 10 Aug 2006

    ITV chief executive Charles Allen has stepped down, ending weeks of speculation. His duties will be handled by finance director John Cresswell from August 1 while a permanent replacement is found.

  • Co-op Group aims to boost brand awareness with Rapier

    Thu, 10 Aug 2006

    The Co-operative Group has hired direct marketing agency Rapier to boost awareness of its unified brand identity which encompasses food, motor, travel, health, banking and funeral services. Rapier will also produce direct mail for Co-op e-Store and internet bank Smile...

  • Co-op Travel Trading Group to appoint BDHTBWA

    Thu, 10 Aug 2006

    The Co-operative Travel Trading Group is set to appoint BDH TBWA to its £3m creative account, working on in-store marketing and press executions. Earlier this year, the United Co-operative handed the agency a customer services-related brief.

  • Cricket launches 'healthy' green tea cola drink in UK

    Thu, 10 Aug 2006

    Cricket Cola, a US-based soft drinks manufacturer, is launching a "healthy" cola drink made from kola nuts and green tea in the UK. It hopes to change consumer perceptions of cola drinks.

  • Defining the role of a fundraising watchdog

    Thu, 10 Aug 2006

    The new Fundraising Standards Board (FSB) described in your charities feature (MW July 27) is an excellent initiative that should help to build public trust in charities.

  • Delaney Lund Knox Warren wins Morrisons creative account

    Thu, 10 Aug 2006

    Morrisons has appointed Delaney Lund Knox Warren & Partners to handle its £22m creative account after a final, three-way competition involving Leo Burnett and Euro RSCG London.

  • Even big cats can lose their way in the jungle

    Thu, 10 Aug 2006

    Many years ago Porsche, a company whose handling of marketing is generally as adroit as that of its thoroughbred sports cars, made a bad strategic error.

  • Family Circle magazine to be axed

    Thu, 10 Aug 2006

    IPC SouthBank will fold iconic Family Circle in December 2006 after 30 years.

  • Getmemedia to offer bespoke online training to media users

    Thu, 10 Aug 2006

    Getmemedia.com, the online marketing ideas directory, has launched a bespoke training service for its users.

  • Grundig drops standard TV for HD

    Thu, 10 Aug 2006

    Consumer electronics company Grundig is pulling out of the standard definition TV market to focus solely on high definition (HD) products. The move aims to accelerate the take-up of HDTVs.

  • Harrods begins trawl for agency to handle Christmas push

    Thu, 10 Aug 2006

    Harrods is seeking an advertising agency to handle its Christmas advertising campaign. It is understood that the review comes as the retailer considers returning to TV in the run-up to the festive period.

  • HBOS in search for extra below-the-line roster agency

    Thu, 10 Aug 2006

    Financial services group HBOS is looking to add an agency to its below-the-line roster to handle promotional activity.

  • Heinz £8m ad review extended to include non-roster agencies

    Thu, 10 Aug 2006

    Heinz has extended the advertising review of its £8m UK business to non-roster agencies following the arrival of chief marketing officer Suzanne Douglas.

  • How to sell toiletries to grocery shoppers

    Thu, 10 Aug 2006

    In the article "Beauty and the multiples beast" (MW last week), Tim Marton highlights the need for super- markets to develop their range in the health and beauty category in order to make further in-roads into market share.

  • Inferno opens office in Leeds

    Thu, 10 Aug 2006

    Inferno has opened an office in Leeds following its appointment to Asda's £10m in-store account earlier this year.

  • Intel loses court battle against Patent Office

    Thu, 10 Aug 2006

    Intel, the computer chip manufacturer, has lost a court battle against the UK Patent Office to have a trademark that uses "Intel" annulled.

  • IPA elects three new members

    Thu, 10 Aug 2006

    The Institute of Practitioners in Advertising has elected three new members to its Digital Media Group: Matt Simpson, head of digital at Starcom, Patrick Griffith, planning director at Agency Republic and Marc Giusti, creative director at Good Technology. They will work on measurement, developing skills and driving creativity in the digital sector.

  • Jaguar moots end of X-Type as Ford hoists 'for sale' sign

    Thu, 10 Aug 2006

    Jaguar has given the clearest indication yet that it will abandon its foray into the mass market with the much-criticised X-Type.

  • Kehoe is frontrunner for top marketing role at Yell

    Thu, 10 Aug 2006

    Yell is tipped to appoint head of marketing strategy and communications Catherine Kehoe as its marketing chief following the sudden exit of Ann Francke.

  • Landor picks up Barclays Bank strategy brief

    Thu, 10 Aug 2006

    Barclays is understood to have appointed Landor Associates to advise on its international marketing and communications strategy.

  • LG in the pink with Chocolate handsets

    Thu, 10 Aug 2006

    LG Mobile is launching white and pink versions of its Chocolate phone to capitalise on the popularity of the handset.

  • Littlewoods appoints top marketer in restructure

    Thu, 10 Aug 2006

    Littlewoods Shop Direct has promoted marketing manager Clive Briscoe to group sales and marketing director following a restructure of the team. The shake-up has also led to the departure of brand director Sarah Cheetham.

  • McCann Erickson creates first TV ad for Arla foods

    Thu, 10 Aug 2006

    McCann Erickson has created the first TV ad campaign for Arla Foods brand Apetina Feta, breaking on August 14. Featuring art critic Brian Sewell, the work ends with the strapline: "Apetina. Because feta can be so much better".

  • McDonalds signs sponsorship deal with FA

    Thu, 10 Aug 2006

    McDonald's has signed a new four-year sponsorship with the Football Association worth an estimated &£12m. The deal sees the fast food chain continue as the FA's official community partner and extend its rights to cover learning and coaching.

  • Mediaedge snatches £2m The Famous Grouse from PHD

    Thu, 10 Aug 2006

    The Edrington Group has appointed Mediaedge:CIA to handle media planning and buying for The Famous Grouse whisky brand.

  • Monstermob in takeover talks

    Thu, 10 Aug 2006

    MonsterMob, the mobile content company, is in takeover talks with an unnamed bidder. The company confirmed it had received an approach but said talks were at an early stage.

  • Myla lingerie brand starts global sales campaign

    Thu, 10 Aug 2006

    Myla, the upmarket lingerie company, is investing in its brand as part of a global push into the lingerie and sensual products market. The move will be supported by a major marketing campaign.

  • Nestlé goes back to basics with Kit Kat revamp

    Thu, 10 Aug 2006

    Nestlé Rowntree is investing 5m in a revamp of its flagship Kit Kat brand to persuade UK consumers that the chocolate bar is still an essential part of taking a break.

  • New Campaigns: OxiClean Miracle Foam

    Thu, 10 Aug 2006

    Household product company Acdoco is launching its first TV campaign to support OxiClean Miracle Foam.

  • Nissan seeks global marketing boss

    Thu, 10 Aug 2006

    Nissan's global marketing chief Steve Wilhite has left to join Hyundai Motor America as chief operating officer.

  • No need to switch channel yet

    Thu, 10 Aug 2006

    Changes in the way we watch TV are expected to undermine the power of the traditional ad spot, but while alternatives are developed, the tried-and-trusted methods remain vital. By David Benady

  • Nokia buys digital music catalogue

    Thu, 10 Aug 2006

    Nokia has bought digital music catalogue Loudeye for $60m (£31.

  • NTL revenues rise

    Thu, 10 Aug 2006

    NTL has announced a rise in revenues to £884.

  • Payback time for banks - not those living on borrowed time

    Thu, 10 Aug 2006

    By throwing money at customers, banks have fostered a 'buy now - pay later' attitude among feckless borrowers with expensive tastes

  • PHD bows to pressure from Yell and drops £30m BT business...

    Thu, 10 Aug 2006

    PHD has resigned BT's £30m media planning account after coming under pressure from rival client Yell. The directories company is known to see BT as a conflict.

  • PHD snaps up £10m Pipex account

    Thu, 10 Aug 2006

    PHD has won the £10m media planning and buying for telecoms and internet provider Pipex. It is not clear if it had an incumbent agency.

  • Phones4U sold to Providence Equity Partners

    Thu, 10 Aug 2006

    Phones4U has been sold to Providence Equity Partners as part of the £1.

  • Prepare for wholesale change

    Thu, 10 Aug 2006

    The wholesale sector represents the last great untapped marketing opportunity, but now even superbrands like Coca-Cola have realised its potential for achieving growth. By Jo-Anne Flack

  • Promotions at Seat UK

    Thu, 10 Aug 2006

    Seat UK has promoted Steve Robertson to head of marketing to replace Mark McKenna, who was made head of operations in April. Robertson's previous roles include national communications manager at Seat and head of marketing for the MG Rover group.

  • Retailers attack Coca-Cola over confused UK strategy

    Thu, 10 Aug 2006

    Retailers have attacked Coca-Cola UK for its "confused and unsustainable" strategy, which has caused the soft drinks giant to lose its focus in the UK.

  • Sainsbury's signs deal with TNT Post

    Thu, 10 Aug 2006

    Sainsbury's has signed a deal with TNT Post, one of the challengers to Royal Mail, to handle millions of items of mail, including most of its direct mailings.

  • Simplicity the key to overcoming online apathy

    Thu, 10 Aug 2006

    After reading the article "Searching for Answers" (MW last week) I fear Anthony Lukom's insight, that consumers are increasingly finding what they are looking for online on the first page they click through to, is more related to a trend of ambivalence towards search than the ability of his particular search engine to unite shoppers and brands successfully.

  • SMG dissolves cross-platform team

    Thu, 10 Aug 2006

    Scottish Media Group (SMG) is dissolving its cross-platform sales team, SMG Access, after three years. The move will see the cross-selling function devolved back to SMG's four individual sales teams - Virgin Radio, Pearl & Dean, Primesight and STV.

  • Sporting chance for packaged goods marketers

    Thu, 10 Aug 2006

    Sports organisations are increasingly looking to marketers with classic packaged goods experience in an effort to raise the bar on the industry's professional image.

  • TBWA picks up worldwide £25m BenQ-Siemens brief

    Thu, 10 Aug 2006

    TBWAWorldwide has been appointed to handle the £25m global advertising account for BenQ-Siemens.

  • Tesco poised to take crown as UK's biggest non-food retailer

    Thu, 10 Aug 2006

    Tesco is set to overtake Argos and Homebase owner ARG as the UK's number one non-food retailer and will take &£1 in every &£28 spent in the sector by the end of the year.

  • Tesco to install listening posts

    Thu, 10 Aug 2006

    Tesco is rolling out music listening posts in its entertainment departments across the UK, to allow shoppers to preview CDs, DVDs and games. Equipment will be provided by Retec Interface.

  • TfL targets London's teens with road safety downloads

    Thu, 10 Aug 2006

    Transport for London (TfL) is moving its road safety campaign online, targeting teenagers as they download music and games.

  • The big cat at bay

    Thu, 10 Aug 2006

    Faced with mounting losses across all of its operations, carmaker Ford has been forced to admit that Jaguar - one of its prestige marques, and certainly among Britain's best-loved brands - has been a failure, and is likely to be sold. What went wrong? By Robert Lester

  • The digital ageing process

    Thu, 10 Aug 2006

    New research highlights a growing disparity between the generations in the way they consume 'old' and 'new' media, and has important lessons for the future of the marketing communications sector

  • The english patient

    Thu, 10 Aug 2006

    European media stocks are prospering, so what's wrong with the UK sector, which despite high investor interest is lagging behind? asks David Forster

  • The king of beers' new clothes

    Thu, 10 Aug 2006

    Budweiser's World Cup football sponsorship has helped sales and given its marketing more focus, which could do the brand more good than iconic ads, says David Benady

  • The many benefits of online media research

    Thu, 10 Aug 2006

    In the competitive, very fragmented and personal world of media consumption, individuals' habits are constantly changing, so media research which takes months to produce is about as relevant as yesterday's paper.

  • The Union wins PeoplesChampion.com

    Thu, 10 Aug 2006

    The Union has been appointed to handle the £1.3m launch advertising business for price comparison website PeoplesChampion.com.

  • ValueClick Europe appoints CEO

    Thu, 10 Aug 2006

    ValueClick Europe, an online advertising network, has appointed Carl White as its chief executive officer. He was formerly chief operating officer and will report to ValueClick's chairman and chief executive James Zarley.

  • Vodafone appoints global brand chief

    Thu, 10 Aug 2006

    Vodafone has appointed David Erixon as its global brand chief to replace Neil Simpson, who left the telecoms giant earlier this year.

  • Waterstones appoints Ogilvy One to promote loyalty scheme

    Thu, 10 Aug 2006

    Waterstone's is understood to have appointed Ogilvy One to create online and offline work to back the launch of a loyalty scheme that it is trialling in 12 stores throughout the south-west of England.

  • Wrigley turns to eBay to drive interest in chocolate Altoids

    Thu, 10 Aug 2006

    Wrigley is using auction site eBay to kick-start interest in a chocolate-dipped variant of Altoids Curiously Strong Mints. The product is due to be launched later this year.

  • Yahoo's chairman to give keynote address at Engage 2006

    Thu, 10 Aug 2006

    Yahoo's chairman and chief executive Terry Semel will give the keynote address at Engage 2006, the Internet Advertising Bureau's annual conference, which takes place in London on November 14, backed by Marketing Week.

Job of the Week

Latest Jobs

Top Jobs

social+media Facebook Twitter LinkedIn
knowledge+bank