Marketing Week
15 March 2001

Airtours faces up to turbulent times

Thu, 15 Mar 2001

In the wake of poor results, Airtours last week announced plans to cut its high street retail operations, and removed seven senior staff from their posts. Lucy Barrett reports on tough times facing the retail travel industry

Appalling ads or a palling tactic?

Thu, 15 Mar 2001

A picture, as the saying goes, is worth a thousand words - except where the picture is an ad image and the words are not copywriting but editorial. Then the equation is entirely reversed.

ASA raps ONdigital ads for inflated Web access claims

Thu, 15 Mar 2001

Banners can be star-spangled

Thu, 15 Mar 2001

I read with interest the article "A new nail in banner advertising's coffin" (MW February 22). However, reports of the death of the banner ad have been greatly exaggerated.

BMP beats two to £11m UKTV

Thu, 15 Mar 2001

BMP DDB has won the £11m creative account for UKTV, the commercial venture between BBC Worldwide and Flextech Telewest, after the first part of a two-stage pitch.

Bradford & Bingley to rebrand branches

Thu, 15 Mar 2001

Bradford & Bingley is to rebrand all of its 500 high street outlets 'The MarketPlace at Bradford & Bingley' and roll out independent mortgage-broking services.

Compass rolls out £17m chain of café bars

Thu, 15 Mar 2001

Travelodge is rolling out a chain of café bars in its city centre locations, as part of a multi-million pound expansion programme.

Corus & Regal appoints chief

Thu, 15 Mar 2001

Corus & Regal Hotels has appointed Rob Baldry to the newly-created position of head of marketing. He will have overall responsibility for both corporate and leisure marketing activities and will oversee the group's recently-launched website.

Dead passionate about football

Thu, 15 Mar 2001

Being mad about football is one thing, but taking the beautiful game to the grave with you is an entirely different matter.

Digest

Thu, 15 Mar 2001

Ernst & Young's former marketing director, Will Murray, has co-founded Team Murray, a branding consultancy based in Swindon.

Digest

Thu, 15 Mar 2001

Digest

Thu, 15 Mar 2001

TotalFina, the oil company is reviewing its $25m (£17m) global corporate branding account. The business is being pitched for by TBWA Worldwide/Paris and CLM/BDDO.

Digest

Thu, 15 Mar 2001

iVillage UK, the women's website launched last November in partnership with Tesco.com, has reported more than 340,000 unique users in the past month - double its initial targets. About two-thirds of visitors went straight to the UK site, while the rest went to the US site, iVillage.com. IVillage UK managing director Hillary Graves says the data "sends out a strong message to advertisers".

Digest

Thu, 15 Mar 2001

Mandy Pooler, the former chief executive of MindShare UK, is to take on a new role within the WPP group, as chief executive of The Channel, a newly-created global co-ordination unit. The creation of The Channel follows the development of The Store, WPP's retail knowledge community. Pooler will also act as a consultant to The Media Edge in the UK.

Digest

Thu, 15 Mar 2001

Anheuser-Busch, brewer of Budweiser, has failed in its attempt to stop Czech brewer Budejovicky Budvar from selling its beer under the same name in the UK following a ruling by the Trade Mark Registry.

Digest

Thu, 15 Mar 2001

Bates Worldwide has picked up the international retail advertising business for German hair care giant Wella in place of BBDO Worldwide. The move follows the appointment of Koblenz-based Select Communications to handle the company's global advertising business.

Digest

Thu, 15 Mar 2001

Reckitt Benckiser, the household products group, has bought the Korean cleaning products company Oxy in a deal worth &£87m.

Digest

Thu, 15 Mar 2001

FT.com, the online version of the Financial Times, will receive substantially less investment from its parent, Pearson, this year. The site received &£113m in 2000 but Pearson chief executive Marjorie Scardino is under pressure from shareholders to concentrate on making money out of website visitors, rather than on increasing unique users or page impressions. Pearson's online budget this year is reported to be &£40m to &£50m.

Digest

Thu, 15 Mar 2001

Channel 5 is looking for a sponsor for the 11-episode game show Greed, which will air in the summer.

Digest

Thu, 15 Mar 2001

Clerical Medical has promoted David Shelton to head of strategic marketing to work with independent financial advisers. Shelton was formerly head of marketing.

Digest

Thu, 15 Mar 2001

Granada Enterprises managing director Phil France has denied that 'wholesale' redundancies are imminent at the TV sales house.

Digest

Thu, 15 Mar 2001

ebookers.com, which claims to be the leading pan-European online travel company, has announced a six-fold increase in sales for 2000 over 1999. Currently listed on German and US stock markets, it now plans to list in its home territory, the London Stock Exchange.

Digest

Thu, 15 Mar 2001

Lever Fabergé launches Domestos WC Active Mousse next week, supported by a £1.5m TV and press campaign through Lowe Lintas.

Digest

Thu, 15 Mar 2001

NTL is to promote NTL broadband Internet, NTL digitalplus and Ntlworld.com through a print advertising campaign created by J Walter Thompson using rugby images in the run-up to its sponsorship of the British Lions' Tour to Australia in June and July this year.

Digest

Thu, 15 Mar 2001

Whitewater has been retained as the design and direct marketing agency for Stonewall, the gay and lesbian campaign group, after a four-way review pitch.

Digest

Thu, 15 Mar 2001

IPC Southbank has promoted its circulation manager, Kirsten Lee, to publisher of Woman's Journal, 19 and Hair.

Digest

Thu, 15 Mar 2001

Nestlé is using mobile phone games to advertise its Chunky KitKat bar.

Digest

Thu, 15 Mar 2001

Wide Learning has appointed former Walt Disney Company vice-president Tim Marshall as vice-president of operations and creative content.

Digest

Thu, 15 Mar 2001

Whitewater has been retained as the design and direct marketing agency for Stonewall, the gay and lesbian campaign group, after a four-way review pitch.

Digest

Thu, 15 Mar 2001

Adidas-Salomon, the maker of Adidas shoes, has posted its fourth quarter earnings, reporting an increase of nine per cent in its net sales, up from E5.3bn (£3.3m) in 1999 to E5.8bn in 2000.

Digest

Thu, 15 Mar 2001

Nestlé is using mobile phone games to advertise its Chunky KitKat bar.

Digest

Thu, 15 Mar 2001

Wide Learning has appointed former Walt Disney Company vice-president Tim Marshall as vice-president of operations and creative content.

Digest

Thu, 15 Mar 2001

Adidas-Salomon, the maker of Adidas shoes, has posted its fourth quarter earnings, reporting an increase of nine per cent in its net sales, up from E5.3bn (£3.3m) in 1999 to E5.8bn in 2000.

Digest

Thu, 15 Mar 2001

The Radio Authority has received applications for a third digital multiplex licence in London from Digital Radio Group, London Digital Radio and MXR London.

Digest

Thu, 15 Mar 2001

Wilson Harvey managing director Charlie Hoult has been appointed as a member if the advisory and appraisal Panel for UK Business Incubations. The panel is responsible for the administration of the DTI Internet Incubator Fund.

Digest

Thu, 15 Mar 2001

Thomson Travel Group has appointed JDA to handle the Thomson Travel Group Founders Club.

Do Londoners really want another commuter daily?

Thu, 15 Mar 2001

Rosie Boycott may be a respected newspaper editor and could secure substantial backing for her publishing venture. Even so, will Londoners want it?

EC 'hell-bent' on tobacco ad ban

Thu, 15 Mar 2001

First Choice chief moves to Thompson Travel arm

Thu, 15 Mar 2001

GSK rethinks Lucozade Solstis drink

Thu, 15 Mar 2001

HSBC to review £15m UK creative account

Thu, 15 Mar 2001

HSBC is understood to be reviewing its UK creative account, worth up to £15m, and inviting incumbent St Luke's and global agency Lowe Lintas to pitch for the business.

JBB unveils pre-mixed vodka drink

Thu, 15 Mar 2001

JWT regains £5m Coty Euro contract

Thu, 15 Mar 2001

Lenders square up for mortgage price war

Thu, 15 Mar 2001

The big mortgage lenders have realised that it's not enough to attract new custom - now they must fight to keep it, too. Gary Thurtle reports.

Miles Calcraft wins £7m P&O Cruises pitch

Thu, 15 Mar 2001

P&O Cruises has appointed Miles Calcraft Briginshaw Duffy to handle its £7m advertising account. The business was with Leo Burnett, but the agency was forced to resign after just eight months because of a conflict of interest with its Walt Dis

Ministry of Sound seeks sponsors for 16-hour summer dance festival

Thu, 15 Mar 2001

Observer to launch monthly food magazine

Thu, 15 Mar 2001

The Observer is launching a monthly title called Observer Food Monthly to further bolster the newspaper's circulation revival over the past 18 months.

Pull the drawbridge up on Government researchers

Thu, 15 Mar 2001

Gordon Brown wants us to re-examine our ideas of what constitutes a career. Iain Murray hopes he won't end up conducting intrusive research for the Government.

Rainey loses £2.5m Quorn brief as Marlow Foods rethinks

Thu, 15 Mar 2001

Rainey Kelly Campbell Roalfe/Y&R has lost Marlow Foods' £2.5m Quorn UK creative account.

RFU plans to 'reinvigorate' face of rugby

Thu, 15 Mar 2001

Robson Brown lands £2m Flymo lawnmower campaign

Thu, 15 Mar 2001

'Safe' route for e-shoppers

Thu, 15 Mar 2001

Sponsorship of Football League goes up for grabs

Thu, 15 Mar 2001

Surely they are having a laugh?

Thu, 15 Mar 2001

For the practical jokers among you, there are some real crackers: talk in meaningless jargon to confuse fellow employees (surely one for marketers); see how loudly you can get people to talk on the phone, by saying you can't hear them; put Deep Heat muscle rub on toilet seats; use a large machete to point at your presentation slides; and every time someone asks you to do something, say "Do you want fries with that?".

The changing face of drinking

Thu, 15 Mar 2001

The UK beer market is diversifying. To stay ahead, brewers are moving away from traditional pubs and into other areas of the hospitality trade.

Time face-lift targets young Europeans

Thu, 15 Mar 2001

UK ad industry claims victory as Swedes back down on alcohol ads

Thu, 15 Mar 2001