Marketing Week
26 September 2002

Barkers wins £1m Scottish Executive anti-racism task

Thu, 26 Sep 2002

The Scottish Executive has appointed roster agency Barkers to handle its £1m anti-racism campaign. This is the first time that a campaign to tackle the issue of racism has been launched in Scotland.

BT Retail replaces chief in shake-up as Evans moves

Thu, 26 Sep 2002

Dell set to launch own-branded printer range

Thu, 26 Sep 2002

Digest

Thu, 26 Sep 2002

Redwood has won the contract to publish a magazine for the Welsh Development Agency. The bi-lingual, 52-page, quarterly magazine will launch on September 27.

Digest

Thu, 26 Sep 2002

Vodafone has appointed Gavin Darby as chief executive of Vodafone UK. Previously chief operations officer, he will take up his position on October 1.

Digest

Thu, 26 Sep 2002

The Department for Work and Pensions has shortlisted J Walter Thompson and incumbent D'Arcy for its benefits fraud advertising account, which is worth £9m.

Digest

Thu, 26 Sep 2002

The BBC has lost its bid for the rights to the Champions League, which have been awarded to BSkyB and ITV for three football seasons from 2003.

Digest

Thu, 26 Sep 2002

Grasshopper, the Wimbledon-based full-service agency, is to develop an advertising campaign for Argentinean wine brand Santa Julia. Importer Thierry's Wine Services appointed Grasshopper after a pitch against two unnamed agencies.

Digest

Thu, 26 Sep 2002

...TBWA Worldwide has appointed John McNeel as worldwide account director for its Mars accounts. McNeel previously served as executive vice president and director of operations on the Procter & Gamble account for Saatchi & Saatchi Worldwide.

Digest

Thu, 26 Sep 2002

British Energy, the troubled nuclear power group, has cancelled its plans to issue a statement on its financial situation following speculation that the Government is set to extend its loan and rescue it from bankruptcy.

Digest

Thu, 26 Sep 2002

TBWA/London has created a £5m campaign for Centura Foods' Sharwood's sauces range, breaking on October 1...

Digest

Thu, 26 Sep 2002

Trinity Mirror chief executive Philip Graf is to step down next summer. The news follows a cut-throat price war between its flagship Daily Mirror and News Group's The Sun.

Digest

Thu, 26 Sep 2002

House of Fraser has reported a pre-exceptional loss before tax of £2.7m for the 26 weeks to July 27 compared with a loss of £1.

Digest

Thu, 26 Sep 2002

Google, the Internet search engine, has launched a news service on its website. The service is free initially and does not feature any advertising support.

Digest

Thu, 26 Sep 2002

...JWT has created a cinema campaign for Boots' fashion cosmetics brand 17. Called Knockout, and set to Donna Summer's Seventies disco hit 'I feel love', the campaign is the first brand advertising for 17 in four years.

Digest

Thu, 26 Sep 2002

Mothercare has teamed up with Anna Ryder Richardson, star of TV's Changing Rooms, to produce a guide to planning a babies nursery called 'Babies Rooms'.

Digest

Thu, 26 Sep 2002

Team Saatchi has created its first campaign for women's Web portal iVillage. The brand is being relaunched on October 7, with a &£1m offline campaign in Tesco stores.

Digest

Thu, 26 Sep 2002

ITN News Channel's managing director and marketing director David Robinson has left the channel, which is being jointly managed by Sarah Tweddell of Carlton and Jonathan Lewis of Granada. Marketing is being overseen by ITV marketing manager Fiona Hortopp. The channel is being relaunched as ITV News Channel.

Digest

Thu, 26 Sep 2002

...TBWA Worldwide has appointed John McNeel as worldwide account director for its Mars accounts. McNeel previously served as executive vice president and director of operations on the Procter & Gamble account for Saatchi & Saatchi Worldwide.

Digest

Thu, 26 Sep 2002

Six Continents, the hotel and pub operator, has confirmed it is to spin off its pubs division, which includes the All Bar One and O'Neill's chains. The new company is expected to have a stock market value of about £2bn.

Digest

Thu, 26 Sep 2002

Six Continents, the hotel and pub operator, has confirmed it is to spin off its pubs division, which includes the All Bar One and O'Neill's chains. The new company is expected to have a stock market value of about £2bn.

Digest

Thu, 26 Sep 2002

ITN News Channel's managing director and marketing director David Robinson has left the channel, which is being jointly managed by Sarah Tweddell of Carlton and Jonathan Lewis of Granada. Marketing is being overseen by ITV marketing manager Fiona Hortopp. The channel is being relaunched as ITV News Channel.

Digest

Thu, 26 Sep 2002

The Department for Work and Pensions has shortlisted J Walter Thompson and incumbent D'Arcy for its benefits fraud advertising account, which is worth £9m.

Digest

Thu, 26 Sep 2002

The BBC has lost its bid for the rights to the Champions League, which have been awarded to BSkyB and ITV for three football seasons from 2003.

Digest

Thu, 26 Sep 2002

Grasshopper, the Wimbledon-based full-service agency, is to develop an advertising campaign for Argentinean wine brand Santa Julia. Importer Thierry's Wine Services appointed Grasshopper after a pitch against two unnamed agencies.

Don't write off the car rental industry

Thu, 26 Sep 2002

The collapse in business travel, thanks to terrorism and economic slowdown, has hit car rental companies hard. There is hope, however - leisure travellers want cars, and soon city-dwellers may be renting too.

Drug link forces drink off shelves

Thu, 26 Sep 2002

EHS Brann retains £7m Peugeot DM business after four-way pitch

Thu, 26 Sep 2002

Ex-McVitie's boss McComas goes to Kwik Save to take on brand role

Thu, 26 Sep 2002

Kwik Save has appointed former McVitie's UK marketing director Gill McComas as brand director. She replaces former Superdrug marketing chief Steven Round, who has held the post on a temporary basis since July.

Expanding contract

Thu, 26 Sep 2002

All the major networks now own their own contract publisher - indeed, most of the biggest names in the industry have been snapped up. Despite the advantages size brings, however, there is still a place for the small independent.

Ginsters brands Wessex trains

Thu, 26 Sep 2002

HBOS names charity chief

Thu, 26 Sep 2002

I'll stick my neck out to back Nectar

Thu, 26 Sep 2002

Does Nectar deserve the sour grapes it has received in the media? I don't believe it does: to convince major retailers to join forces in this programme represents in itself a breakthrough for loyalty and relationship management.

Instant profit at what cost? Instant profit at what cost?

Thu, 26 Sep 2002

Over-production and a fall in consumption is hitting the coffee industry. In addition, a report by Oxfam condemns the big four manufacturers for making huge profits, while farmers sell the beans for less than cost price. The answer to both pro

It's the taking part that counts

Thu, 26 Sep 2002

Jeyes extends portfolio with air freshener

Thu, 26 Sep 2002

Keep them coming

Thu, 26 Sep 2002

Loyalty, commitment, satisfaction... the reasons that people use a brand time and time again are many. Customers are becoming increasingly fickle, however, and research into why they return is of increasing importance.

Ladies who'll sing for your supper

Thu, 26 Sep 2002

Bored with dull speeches from your managing director at corporate events? Tired of listening to speakers who have little or nothing relevant to say about your company?

L'Oréal/Boots interactive advice deal

Thu, 26 Sep 2002

L'Oréal Paris has signed a deal with retailer Boots to screen its advertising in stores from next month.

Marketer wins top post at Budvar UK

Thu, 26 Sep 2002

Czech brewery Budweiser Budvar has promoted marketing director John Harley to the newly created position of chief executive of its UK subsidiary.

Not-so honest Joe

Thu, 26 Sep 2002

All too often, the same people respond to surveys, each time pretending to be a different person. This is bad news for the industry and the MRS is moving to eradicate the problem of a dishonest Joe Public and weary field workers.

NTL drops Newcastle United sponsorship

Thu, 26 Sep 2002

PHD beats Zenith to £7m Pizza Hut media account

Thu, 26 Sep 2002

Pressed into service, and all for charity

Thu, 26 Sep 2002

Publicis sweeps up £4m Ferrero

Thu, 26 Sep 2002

Robinsons lands in hot water as ASA attacks swimming ad

Thu, 26 Sep 2002

The Advertising Standards Authority (ASA) has branded as irresponsible a Robinsons poster showing a girl and a boy swimming under water. The advertising watchdog ruled the ad, which showed the two children holding bottles of Britvic Soft Drinks fruit juice, portrayed an unsafe activity.

Robots aren't like you and me

Thu, 26 Sep 2002

Having worked in the call centre industry for many years, I have seen how technology has enabled centres to grow and offer greater efficiency. However, there is a limit to how far technology will go. It seems ridiculous that a call centre would invest 90 per cent of its budget in technology, with only ten per cent left for the human aspect (MW September 12). What are call centres for, if a customer can no longer have all their enquiries dealt with over the phone? If you're going to ...

Second Euro marketing boss quits Nintendo

Thu, 26 Sep 2002

Nintendo Europe is looking for a new marketing chief after Niclas Friese-Greene abruptly abandoned the position after only a month in the job. It is not known whether he has another job to go to.

Telewest Broadband marketing chief quits

Thu, 26 Sep 2002

Telewest Broadband head of marketing for interactive services David Caswell has left the company following a further round of restructuring at the troubled cable company.

The right formula

Thu, 26 Sep 2002

Despite an economic downturn, agencies have adapted well and are moving towards a more integrated approach. David Reed looks at the movers and shakers - the winners and losers in the 2002 agency reputations survey

We need a new system to measure worth of TV ads

Thu, 26 Sep 2002

Andrew Canter says the mechanism to help plan and measure TV campaigns is flawed and urges the industry to find a universally accepted replacement

Wedgwood appoints former Camelot marketer

Thu, 26 Sep 2002

Wiping the floor with chores

Thu, 26 Sep 2002

The household cleaning market keeps growing. Although prices aren't rising, new product development - particularly of wipes - is driving increased sales