Marketing Week
4 January 2007
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4M furniture brand win for Doner Cardwell
Thu, 4 Jan 2007
Furniture retailer Hammonds has appointed Doner Cardwell Hawkins to handle its 4.5m advertising business. It follows a competitive pitch against a number of undisclosed agencies.
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Aegon in three-year yachting sponsorship
Tue, 9 Jan 2007
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Agent Provocateur hires Blowfish Digital
Thu, 4 Jan 2007
Agent Provocateur, the upmarket lingerie brand, has appointed Blowfish Digital to handle its online planning and buying account. The agency won the business after handling a mobile download campaign on a project basis.
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Alcohol-free beer gives marketers a headache
Thu, 4 Jan 2007
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ASA slams 'misleading' KFC Zinger Chicken ads
Thu, 4 Jan 2007
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BAA agrees Cabvision deal
Thu, 4 Jan 2007
Cabvision, the taxi media company, is launching a bespoke channel for airport operator BAA. The channel will show ads for BAA services as well as highlighting new security measures that have been introduced.
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Back to the future
Thu, 4 Jan 2007
When BT was the only provider of telecoms in the UK, its ad campaigns got the nation talking. Mark Choueke discovers the company needs to regain its emphasis on memorable advertising
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Best steps down from DDB Worldwide
Thu, 4 Jan 2007
James Best, DDB chief people and strategic officer will retire from the network in March. It is understood that he will retain a consultancy role at the agency...
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BT poaches Sky marketer for Vision sports role
Tue, 9 Jan 2007
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Budvar becomes 'Czechvar' in the US
Tue, 9 Jan 2007
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Carbon Trust appoints three to media planning roster
Fri, 5 Jan 2007
The Carbon Trust, the Government agency tasked with lowering carbon emissions, appoints three agencies to its media planning roster as part of a 50m statutory review...
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Child Trust Funds continue to languish
Mon, 8 Jan 2007
A quarter of parents have failed to invest Child Trust Fund (CTF) vouchers for their children despite high-profile marketing since the scheme launched, according to government figures.
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CIM replaces interim ceo with ex-chairman Wilkes
Wed, 10 Jan 2007
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Coke warned over Minute Maid plans
Thu, 4 Jan 2007
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Co-op unveils ads to back own-brand food overhaul
Thu, 4 Jan 2007
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Defra hunts agency for 10m task
Thu, 4 Jan 2007
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Disney revamps website to exploit networking trend
Thu, 4 Jan 2007
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Domino's promotes Moore to deputy chief executive
Wed, 10 Jan 2007
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Dorna UK picks top marketer
Fri, 5 Jan 2007
Dorna UK, the commercial rights holder of the British Superbike Championship, has appointed Colin Clark as head of sales and marketing.
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Eat Natural launches seasonal variant
Thu, 4 Jan 2007
Eat Natural, the snack bar brand, is launching a winter variant to build on the success of its summer recipe. The company says it will now launch three "Seasonal Recipe" bars each year.
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EMAP Radio names head of network charity drive
Thu, 4 Jan 2007
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Fallon snatches 45m Asda account from Publicis
Wed, 10 Jan 2007
Fallon has scooped the 45m Asda advertising account following a two-way pitch against incumbent Publicis. The decision will come as a major blow to Publicis, which has handled the business for 17 years.
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Five agencies pitch for prime UKTV channels
Thu, 4 Jan 2007
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Freewire ties up with Flirt! in one-year deal
Fri, 5 Jan 2007
Online television service Freewire has signed a deal with student nightclub brand Flirt! to offer free premium TV content. The one-year tie-up aims to build Freewire's presence in the youth market.
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Friends Reunited launches ad push
Thu, 4 Jan 2007
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Fru Hazlitt tipped to join GCap after shock Virgin Radio exit
Wed, 10 Jan 2007
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Gap set for further brand review
Fri, 5 Jan 2007
US-based clothes retailer Gap admits its attempts to re-energise the brand have failed and says it will review its Gap and Old Navy brand strategies...
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Garmin hands Euro account to Fallon
Thu, 4 Jan 2007
Garmin, the navigation systems manufacturer, has consolidated its pan-European advertising into Fallon just six months after handing the business to DDB London. Fallon Minneapolis already handles the business in the US.
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GCap picks new media marketing chief
Tue, 9 Jan 2007
GCap Media, the owner of Classic FM and Capital Radio, has appointed Myles Anderson as head of marketing and partnerships, new media. He joins from Orange, where he was business development manager for portal channels.
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Greenpeace slams Apples lack of green credentials
Wed, 10 Jan 2007
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Guardian restructures ad divisions
Tue, 9 Jan 2007
Guardian News & Media (GNM) is restructuring its advertising department by combining the Guardian Unlimited and display print teams into one department to be called GNM Commercial...
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Hazlitt in abrupt exit from Virgin
Mon, 8 Jan 2007
Virgin Radio chief executive Fru Hazlitt has resigned after just 18 months in the role. Virgin programme director Paul Jackson will take over the position immediately.
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Heineken aims to go where other beer brands cannot reach
Thu, 4 Jan 2007
Heineken aims to go where other beer brands cannot reach
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Henley takes helm at Classic FM and theJazz
Mon, 8 Jan 2007
GCap Media has promoted Classic FM station manager Darren Henley to managing director of Classic and sister station, theJazz.
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How a pan in manhattan led to a pain in the cranium
Thu, 4 Jan 2007
A lavatorial display in Times Square provides a clue to what really triggers a migraine - trying to explain the theories behind experiential marketing.
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How Frank Hannigan got ahead
Thu, 4 Jan 2007
I wanted specifically to work in advertising, and even more specifically to work in newspapers. I am not sure why, but I still have a soft spot for media people and media companies.
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ITV turns to Telegraph chief
Thu, 4 Jan 2007
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Lastminute launches 'five a year' campaign
Thu, 4 Jan 2007
Farm has created a New Year campaign for Lastminute.com that encourages consumers to take five breaks a year. It begins this week and will run throughout the month.
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Lowe takes light-hearted approach to Options push
Thu, 4 Jan 2007
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Lycos rolls out TV service
Mon, 8 Jan 2007
Web portal Lycos.co.uk is launching an online television service, Lycos TV offering film, music and TV content...
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Mike Moran joins Isle of Shuna board
Thu, 4 Jan 2007
Former Toyota GB commercial director Mike Moran has joined Scottish seafood business Isle of Shuna as its first non-executive director.
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Monarch promotes Jeans in management rejig'
Wed, 10 Jan 2007
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Motor trade body loses top marketer after restructure
Thu, 4 Jan 2007
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Nanjing Automobile hunts agency for relaunch of MG across Europe
Wed, 10 Jan 2007
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National Trust appoints Frontiers Group
Tue, 9 Jan 2007
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Next catalogue boost offsets high street slump
Thu, 4 Jan 2007
Strong catalogue and internet sales at retailer Next has offset a slump in sales at its high street stores, according to a trading statement from the clothing retailer.
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Nexus/h rolls out Suzuki digital work
Mon, 8 Jan 2007
Nexus/h has been appointed to develop and launch a new website for Suzuki GB's automobile division following a five-way pitch.
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Nivea revamps deodorant range
Thu, 4 Jan 2007
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O2 retail marketing head switches to Telefonica
Thu, 4 Jan 2007
O2 UK head of retail marketing Becky Hughes is moving to parent company Telefonica to join its trade marketing division.
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O'Brien leaves BA for Regus
Mon, 8 Jan 2007
British Airways global head of brand and marketing Jayne O'Brien is leaving the airline to join serviced office space provider Regus Group in the new role of chief marketing officer.
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Patent Office uses Wallace & Gromit for schools push
Fri, 5 Jan 2007
Claymation characters Wallace & Gromit are spearheading a Patent Office innovation campaign for schools aimed at headteachers...
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Primesight retains 6m Glasgow underground account
Fri, 5 Jan 2007
Primesight has retained the 6m outdoor advertising account for the Glasgow underground transport system following a three-way pitch...
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Retailers feel the 'ouch' in vouchers
Thu, 4 Jan 2007
Retailers feel the 'ouch' in vouchers
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Sainsbury's picks TMW to handle 1m direct brief
Thu, 4 Jan 2007
Sainsbury's has appointed Tullo Marshall Warren (TMW) to handle its 1m direct marketing business. The account was previously held by Proximity London, which has worked with the supermarket chain for five years.
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Sanex launches brand push to boost UK sales
Thu, 4 Jan 2007
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Sky sponsors Rough Guide climate change book
Fri, 5 Jan 2007
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Tesco gives branding reins to ex-George at Asda chief
Wed, 10 Jan 2007
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The Licensing Company launches consultancy arm
Tue, 9 Jan 2007
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Thomas Cook campaign targets "you"
Wed, 10 Jan 2007
Travel operator Thomas Cook will reveal its new strapline, "Our World Revolves Around You", this week in a series of four destination-focused TV ads.
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Toyota loses Philpott to Kia
Fri, 5 Jan 2007
Paul Philpott, one of the car industry's highest-profile marketers, is leaving Toyota GB after more than nine years. Philpott, Toyota's commercial director, is tipped to join Kia UK as managing director next month.
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United Biscuits chief executive quits
Mon, 8 Jan 2007
United Biscuits chief executive Malcolm Ritchie is leaving the company just months after private equity groups Blackstone and PAI acquired the biscuits and snacks manufacturer.
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Unlock the power of brands
Thu, 4 Jan 2007
Companies are increasingly communicating their values to customers and staff through branding, a process that has given market research influence beyond the marketing function. By Alicia Clegg
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Where now for DDB UK?
Fri, 5 Jan 2007
Hail and farewell then to James Best, chief people and strategic officer DDB Worldwide and, more prosaically, group chairman DDB UK, Middle East and Africa.
