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<title>'People are requesting a much more personalised experience' </title>
<link>http://www.marketingweek.co.uk/strategies-and-tactics/people-are-requesting-a-much-more-personalised-experience/4006185.article</link>
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<description>Derren Maggs, managing director of betting odds comparison website Oddschecker, has adopted up-to-the-minute price changing technology that has taken all the anxiety out of the Grand National weekend.</description>
<pubDate>Wed, 10 Apr 2013 00:00 GMT</pubDate>
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