Marketing Week
Adrian Gregory, chairman of the IDM Data Council and chief executive of DQM Group Freelance

  • Is the next customer revolution happening?

    Thu, 14 Jan 2010

    I’ve never forgotten the powerful mantra, “Never sell to a stranger”, emblazoned on the front of a bright red brochure from Ogilvy Direct in the mid-1980’s as I started my career in data marketing.

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