John Lewis Partnership

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John Lewis funds ‘micro-location’ iBeacon service following incubator scheme

Sun, 28 Sep 2014 | By Sebastian Joseph

John Lewis awards £100,000 to tech company to develop smartphone service it wants to trial.

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John Lewis sales hit as fashion retailers step back from promotions

Fri, 19 Sep 2014 | By Sarah Vizard

Retailer blames ‘restricted’ footfall caused by a lack of promotions by rivals for 3.5% sales fall.

Yes campaign

Retailers warn price promotions could take a hit in independent Scotland

Fri, 12 Sep 2014 | By Sarah Vizard

John Lewis boss says ‘never knowingly undersold’ strapline might have to change.

Waitrose

Waitrose loyalty scheme ‘more than washing its face’, says boss

Thu, 11 Sep 2014 | By Sarah Vizard

Mark Price claims myWaitrose is increasing basket size and visit frequency. 

Waitrose

Waitrose warns on profit after ‘unprecedented investment’ in marketing

Fri, 1 Aug 2014 | By Lara O'Reilly

Investments in price, promotions, online, content and MyWaitrose.

Aldi

Aldi poised to overtake Waitrose Video

Tue, 29 Jul 2014 | By Sarah Vizard

Discount grocer sees market share rise to record 4.8%, just behind Waitrose on 4.9%. 

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Branwell Johnson

Customer satisfaction should be every retailer’s goal

Thu, 25 Sep 2014 | By Branwell Johnson

A key reason for Tesco’s decline is a lack of customer focus.

Triple G brands

Why good deeds pay off for brands

Thu, 18 Sep 2014 | By Jonathan Bacon

Good actions, high-quality service and an emotional connection with consumers are more valuable to brand longevity than tangible assets like profits, research finds.

Waitrose

Waitrose loyalty scheme ‘more than washing its face’, says boss

Thu, 11 Sep 2014 | By Sarah Vizard

Mark Price claims myWaitrose is increasing basket size and visit frequency. 

Circular economy

Brands pushed towards a circular economy

Wed, 10 Sep 2014 | By Jonathan Bacon

The waste-busting ‘circular economy’ will present marketers with new sources of revenue.

Baby boomers 3

Targeting the baby boomers

Wed, 18 Jun 2014 | By Mindi Chahal

Statistics show that a third of the population of the UK are over 50, but how are brands recognising and targeting the ageing population.

Sarah Vizard

Other retailers should follow John Lewis’ lead when it comes to World Cup marketing

Thu, 12 Jun 2014 | By Sarah Vizard

A cohesive strategy is necessary if retailers want to benefit.

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Aldi and Waitrose have strategic thinking in common

Wed, 14 May 2014 | By Mark Ritson

Too often in marketing we are unclear on what we actually mean by strategy in the first place.

Sarah Vizard

Is a price message the answer to the rise of the discounters?

Thu, 8 May 2014 | By Sarah Vizard

Tesco and Morrisons are hoping so, Sainsbury’s and Waitrose are hoping for the opposite.

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Sarah Vizard

Is a price message the answer to the rise of the discounters?

Thu, 8 May 2014 | By Sarah Vizard

Tesco and Morrisons are hoping so, Sainsbury’s and Waitrose are hoping for the opposite.

John Lewis related brands

Beats ad

The Marketing Week Video

Fri, 6 Jun 2014 | By Marketing Week Reporters

Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.

Sainsburys deal low prices

The Marketing Week Video

Fri, 26 Sep 2014

Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.

Branwell Johnson

Customer satisfaction should be every retailer’s goal

Thu, 25 Sep 2014 | By Branwell Johnson

A key reason for Tesco’s decline is a lack of customer focus.

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Tesco’s corporate woes torpedo brand perception

Wed, 24 Sep 2014 | By Russell Parsons

YouGov BrandIndex data shows significant dips across key brand tracking data. 

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Tesco risks being famous for being broken

Tue, 23 Sep 2014 | By Mark Ritson

Missing money is the least of Tesco’s marketers’ woes.

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Tesco's woes continue as sales decline deepens

Tue, 23 Sep 2014 | By Lara O'Reilly

Tesco was the worst performing supermarket in the UK in the last quarter, according to latest Kantar figures

John Lewis campaigns

John Lewis 150th ad

John Lewis 150th ad celebrates the lives of ordinary Britons Video

Thu, 1 May 2014 | By Russell Parsons

Multi-media campaign will highlight the role the department store has played in customers’ lives. 

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Waitrose champagne giveaway spurs rise in online orders

Fri, 24 Jan 2014 | By Sarah Vizard

Campaign offered customers a free bottle of champagne for ordering online.

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John Lewis launches animated “Christmas they’ll never forget” ad Video

Fri, 8 Nov 2013 | By Sarah Vizard

Retailer teases ads online before taking over a whole ad break during the X Factor.

Waitrose Click and Collect

Waitrose brings staff to the fore in digital revamp

Thu, 17 Oct 2013 | By Lara O'Reilly

Relaunched website shines spotlight on grocer’s staff to emulate ‘authenticity and warmth’ of its stores.

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Job of the Week

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