John Lewis Partnership

Aldi

Aldi poised to overtake Waitrose Video

Tue, 29 Jul 2014 | By Sarah Vizard

Discount grocer sees market share rise to record 4.8%, just behind Waitrose on 4.9%. 

Aldi

UK consumers rate Aldi top brand

Wed, 16 Jul 2014 | By Sarah Vizard

‘Consumers value brands that help them save money’ according to YouGov’s mid-year list of the top 10 brands.

Tech City

Unilever, John Lewis and EE launch £1m Tech City internet of things competition

Tue, 17 Jun 2014 | By Lara O'Reilly

Brands pledge marketing support to Tech City UK, Technology Strategy Board and Cambridge Wireless startup competition.

comptoir-powatag-2014-304

Waitrose, Argos and Laura Ashley to allow shoppers to buy direct from ads

Thu, 29 May 2014 | By Sarah Vizard

UK retail brands to roll out Powatag marketing technology later this year.

John Lewis

John Lewis invests in the 'future of retail' with incubator finalists

Tue, 27 May 2014 | By Sarah Vizard

Five start-ups for JLAB tech incubator include a 3D room planner, smart labels and wireless sound system.

John Lewis

John Lewis credits 150th anniversary marketing for ‘wonderful’ sales Video

Fri, 9 May 2014 | By Sarah Vizard

Retailer says ‘well-received’ in-store marketing and merchandise helped sales grow 14.5%. 

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International brands launching in London

What you can learn from the international brands launching in Britain

Wed, 23 Jul 2014 | By Mindi Chahal

International businesses are flocking to London as part of European expansion plans but what can UK brands learn from their new neighbours? 

Hottest jobs in marketing

The hottest jobs in marketing

Wed, 16 Jul 2014 | By Jonathan Bacon

The skills big corporates require of marketers is changing, reflected in the emergence of specialist jobs. Here’s how to get one.

Programmatic buying essential guide

Programmatic buying essential guide

Digital Strategy July 2014 | By Mindi Chahal

Predictions suggest that up to 75 per cent of display advertising will be bought with programmatic technology by 2017, so here is Marketing Week’s guide to this growing discipline.

Michael Barnett 654 400

Trading desk tug of war shows need for programmatic expertise

Tue, 29 Jul 2014 | By Michael Barnett

Brands will only get clarity over data ownership if they understand programmatic buying to begin with.

Aldi

Aldi poised to overtake Waitrose Video

Tue, 29 Jul 2014 | By Sarah Vizard

Discount grocer sees market share rise to record 4.8%, just behind Waitrose on 4.9%. 

The Secret Marketer 401 245

Marketers need to flood the senses

Tue, 29 Jul 2014 | By Secret Marketer

Why hasn’t more been made of sensory marketing? It’s nothing to sniff at…

Russell Parsons 654 400

Electioneering must not delay action on nuisance calls

Mon, 28 Jul 2014 | By Russell Parsons

The TPS works as well as it is allowed to, only the Government can stop nuisance callers. 

Sebastian Joseph 654 400

Marketers, get technical with digital to go the distance

Fri, 25 Jul 2014 | By Sebastian Joseph

To get ahead in the marketing world you need a basic knowledge of how the web works.

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essential read

Sarah Vizard

Is a price message the answer to the rise of the discounters?

Thu, 8 May 2014 | By Sarah Vizard

Tesco and Morrisons are hoping so, Sainsbury’s and Waitrose are hoping for the opposite.

John Lewis related brands

Hottest jobs in marketing

The hottest jobs in marketing

Wed, 16 Jul 2014 | By Jonathan Bacon

The skills big corporates require of marketers is changing, reflected in the emergence of specialist jobs. Here’s how to get one.

Beats ad

The Marketing Week Video

Fri, 6 Jun 2014 | By Marketing Week Reporters

Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.

Aldi

Aldi poised to overtake Waitrose Video

Tue, 29 Jul 2014 | By Sarah Vizard

Discount grocer sees market share rise to record 4.8%, just behind Waitrose on 4.9%. 

Ruth Mortimer 654 400

Three lessons from Aldi's founder for today's brands

Wed, 23 Jul 2014 | By Ruth Mortimer

Tesco’s new CEO faces a huge challenge - can he be as ruthlessly focused as Aldi is on its business?

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Is Dave Lewis really the right choice for Tesco?

Tue, 22 Jul 2014 | By Mark Ritson

Tesco’s new CEO may find that without retail in his DNA he will struggle.

Dave Lewis

Tesco looks to Unilever marketer to provide a clear brand identity

Mon, 21 Jul 2014 | By Sarah Vizard

David Lewis to focus on brand purpose and reconnecting with customers.

John Lewis campaigns

John Lewis 150th ad

John Lewis 150th ad celebrates the lives of ordinary Britons Video

Thu, 1 May 2014 | By Russell Parsons

Multi-media campaign will highlight the role the department store has played in customers’ lives. 

waitrose-champagne-2014-304

Waitrose champagne giveaway spurs rise in online orders

Fri, 24 Jan 2014 | By Sarah Vizard

Campaign offered customers a free bottle of champagne for ordering online.

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John Lewis launches animated “Christmas they’ll never forget” ad Video

Fri, 8 Nov 2013 | By Sarah Vizard

Retailer teases ads online before taking over a whole ad break during the X Factor.

Waitrose Click and Collect

Waitrose brings staff to the fore in digital revamp

Thu, 17 Oct 2013 | By Lara O'Reilly

Relaunched website shines spotlight on grocer’s staff to emulate ‘authenticity and warmth’ of its stores.

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Job of the Week

Job of the Week

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