Coca-Cola: Who drinks what?
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- Find out what happened when Marketing Week went to Coca Cola in Atlanta in our cover feature, click here
- To read about Coke’s dispensing machine which offers up to 125 options and collects customer data, click here
- How Coke’s senior people learn about social media - to see a Q&A with marketing VP Wendy Clark, click here
Online exclusive: Coke CEO Muhtar Kent on global trends, click here
Online exclusive: An instinctive marketer - how a pharmacist founded Coke, click here
