Ad Watch

More Than eyes further growth with service push

Fri, 23 Dec 2011 | By Russell Parsons

More Than highlights service and price guarantee in new year campaign.

Success of Sky’s broadband campaign leads to reduction in marketing spend

Thu, 22 Dec 2011 | By Lara O'Reilly

Sky pares down its TV spend as long-running broadband campaign has already garnered strong consumer awareness.

Phones 4U escapes punishment for “scary girl” ad

Wed, 21 Dec 2011 | By Lara O'Reilly

ASA decides retailer’s horror themed ads were not unduly harmful or distressing, despite sparking 601 viewer complaints.

Sainsbury’s says goodbye to Jamie Oliver with final ad montage

Fri, 16 Dec 2011 | By Rosie Baker

See the campaign here.

The most memorable campaigns of 2011

Thu, 15 Dec 2011 | By Sebastian Joseph

Watch our pick of the best

M&S named as X-Factor ad winner

Tue, 13 Dec 2011 | By Rosie Baker

M&S X-Factor Christmas ad garners most positive emotional response, according to research.

John Lewis creates a gift of a Christmas ad

Tue, 22 Nov 2011 | By Branwell Johnson

The Christmas ad for John Lewis is conquering hearts and earning plaudits as a well-crafted, emotionally engaging piece of work.

Ann Summers launches first TV ad

Thu, 10 Nov 2011 | By Rosie Baker

Watch Ann Summers’ first TV ad here.

Burton’s Foods launches Cadbury Fabulous Fingers

Tue, 8 Nov 2011 | By Rosie Baker

Watch the ad for Cadbury’s new Fabulous Fingers sub-brand.

John Lewis Never Knowingly Undersold 2011

Thu, 22 Sep 2011 | By Pitch reporter

Watch the new ad here

Halifax - a history of ads (and Howard)

Fri, 16 Sep 2011 | By Sebastian Joseph