Regulator to accelerate education drive for data reforms
ICO report finds widespread uncertainty about the impact of the pan-European data protection proposals.
ICO: Marketers needs to 'get real' on data laws
Information Commissioner says major changes to data protection laws are inevitable because of legitimate consumer concerns.
'Ethical' data use mark launches
MRS led initiative aims to address consumer and regulatory concerns over data use.
Five lessons for brands looking east to China
Marketing Week picks out five takeaways for British brands to consider when thinking about China.
Consent proposals 'severely restrict' DM
European Parliament amendments to data protection directive rule out ‘pre-ticked box’ consent.
DMA warns operators not to be gung-ho with JV roll-out
Weve marketing chief expects consumers to have full say over marketing opt-ins as platform develops.
Yahoo! unveils email overhaul
CEO Mayer’s first major launch adheres to ‘mobile first’ strategy.
SMS spammers fined £440,000
The ICO cracks down on the illegal SMS marketing industry with first monetary penalty for unsolicited texts.
Rise in 'junk mail' expected by Royal Mail
More than half the letters delivered by Royal Mail are direct marketing and the figure could rise as Royal Mail chases bigger profits.
Data laws 'too prescriptive', say MPs
Influential group of MPs slam proposed European-wide data protection laws.
Ebay to offer brands consumer insights
Auction site to launch regular market research bulletin and offer brands insights as it looks for marketing to be more ‘inspirational’ to shoppers.
Industry bolsters guidance on DM opt-outs
Enhanced guidance on dealing with unwanted direct marketing launches.
Royal Mail poaches Aimia's Harman to lead Market Reach
Jonathan Harman tasked with building marketing solutions service into a “profitable and sustainable marketing mail business”.
Innocent bids to regain 'entrepreneurial' spirit
Food and drink brand to dial up direct to consumer marketing to meet challenge of growing the brand while retaining founding principles.
Telemarketers face clampdown after complaints spike
Regulators are gearing up for a clampdown on rogue telemarketers after fresh data showed complaints about unwanted marketing calls more than doubled in the last 12 months.
DM leads to a quarter of all UK sales
The Direct Marketing Association has moved to protect itself against attacks from regulators by quantifying the industry’s contribution to the UK economy.
M&S plots marketing drive for bank
M&S outlines marketing plans for M&S Bank launch.
Royal Mail relaunches media service
Royal Mail hopes Market Reach will make it a ‘true media owner’ ahead of sell-off.
Nissan eyes mass market for Leaf
Nissan is preparing a major campaign for its eco car Leaf to take advantage of the expected growth in the electric car market.
‘Value in content, but don’t jump in’
Content marketing spend to increase this year but industry experts advise marketers to carefully consider their strategies.
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Cold callers accused of breaking rules
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DM industry eyes spend boost with campaign
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‘Search marketing spend to slowdown’
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Email fundraising complaints triple
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Ford adopts military tech for social push Video
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Royal Mail looks to placate marketers after price hike
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Nationwide warns on future of DM as costs rise
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Nissan launches DM campaign to promote new Qashqai technology
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MORE TH>N appoints DM veteran Grounsell as marketing director
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Royal Mail narrows losses in mail delivery business
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Microsoft readies 'physical' tablet campaign
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‘Implicit consent’ best practice on cookies
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LinkedIn seeks to reassure hacked users
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FA to step up marketing for England Euros tickets
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Post Office in branch overhaul
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BT: 'Marketers need to have love affair with customer services’
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Hopes raised that the “end of DM” is not yet nigh
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DMA names first director of communications
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DM industry prepares for second BBC “junk” attack
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“Green” DM opt out service sign ups top 40k