ICM poll shows more than a fifth of Britons think debate on devolution will have negative impact.
Tesco was the worst performing supermarket in the UK in the last quarter, according to latest Kantar figures
Facebook-owned photo app enters the annual CoolBrands list for the first time, while Twitter drops out.
Research finds ‘huge skew’ in personality type, with marketers likely to be more extroverted.
But Nielsen report says innovation success ‘is not out of the reach of any marketer’ if they adhere to the four innovation principles identified.
Wearable device shipments to grow from 9.7m last year to 135m in 2018, analysts predict.
New research shows the importance of true authenticity for brands and its effect on consumer behaviour.
Is your brand a superstar, a rising star, a settled great or is it formerly glorious?
Next year’s EU changes to opt-in requirements for data gathering could hit brands hard, finds exclusive research.
Download the full infographic here
Consumers go to the cinema 2.8 times a year.
Location-specific market research is opening up new opportunities for brands yet a growing number of consumers are choosing to block this type of activity.