Breaking News
Celebs back missing children's outdoor Twitter campaign
Stephen Fry and Sir Alan Sugar back interactive campaign to support International Missing Children’s Day.
Twitter ramps up dual screening opportunitiesVideo
‘Interest network’ offers brands the opportunity to ‘amplify’ their TV messaging.
The Marketing Week Video
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Regulators to review TV alcohol advertising rules
Ofcom asks UK advertising regulators to review rules after research revealed children are seeing more alcohol TV ads.
Hot Topics
Join the modern marketers' manifesto debate
‘The manifesto is a statement of intent - it outlines the areas marketers need to focus on to drive their business forward’
Viewpoints
Sainsbury's deserves brand of the year but must keep its foot on the gas
Sainsbury’s was named Marketing Week’s Brand of the Year 2013 at our Engage Awards earlier this week, but what is it that sets the supermarket apart from its rivals?
Facebook's domestic violence row highlights many problems
How lack of standards means marketers can inadvertantly be funding voices they’d rather not.
Are automated phonelines and self-service the tills the best we can do for customers?
Having been stood up for lunch by a media colleague, I have been musing on…
Brands could gain insight from experiential marketing
New research reveals the power of connecting social media with experiential marketing.
The calibre of entries to our Engage Awards just keeps on rising
By the time you read this the streamers will have drifted to the floor, glasses will have been tidied up…
Is privacy the next public health problem?
This week, activist and science fiction writer Cory Doctorow called ‘oversharing’ on social networks a ‘public health problem’ of similar ilk to smoking or obesity.
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Global Insight Manager
Ball & Hoolahan -
Product Marketing Manager
Michael Page Marketing -
Digital Marketing Specialist
Ingredion -
Global Product Manager
Evans Taylor -
Marketing Manager
Burford Capital (UK) Limited
Brands in the News
The top 100 most valuable global brands 2013
This year’s BrandZ ranking of the top 100 valuable global brands sees Apple maintain its reign at number one and the value of the top brands grow by 7 per cent to $2.6 trillion
Facebook dials-up social metrics with Datalogix deal
Brands consulted by Facebook on how best to understand social in multi-media mix.
Marketing Week Engage Awards: The magnificent winners
‘Gunslingers’ from the shortlisted brands in this year’s Marketing Week Engage Awards 2013 fought to the last to take home one of the coveted trophies.
The gloves are off: the rise of anti-marketing Video
Even your employees and service model can be used in the cause of anti-marketing. ‘Service brand sabotage’ is a major issue for banks.
Ben & Jerry’s launches social media hub
Unilever looks to attract more brand advocates for its ice-cream brand.
Top Jobs
Marketing Week TV
Volvo teams up with Swedish House Mafia Video
Volvo has teamed up with Swedish House Mafia as part of its efforts to ramp up the brand’s association with Scandinavian design and lifestyle.
