Breaking News
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Brands boost Manchester United’s profit
Manchester United hails commercial and media brand partnerships as annual revenue increases.
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Dixons moves into movie streaming
Dixons is entering the increasingly competitive VOD market with the launch of a film streaming service under its Knowhow brand.
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Kraft to bolster key brands in Europe
Kraft caps off 2011 with strong European sales of core brands ahead of its split into two separate companies.
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M&S loses key digital director
New channels director Susan Aubrey-Cound is exiting the chain leaving a gap in its multichannel team.
Viewpoints
Can Asda be a mum’s best friend?
Insights from Asda’s first ‘Mumdex’ may provide the retailer with a powerful edge against its rivals, as results show that UK mums are…
Sunday Sun is more than just a Sunday edition
The launch of a Sunday Sun is far more complex than simply replacing the News of the World; it is a new brand concept.
Use the feelgood factor to make an impact
Tesco has understood that associating a charity with the Halo brand makes consumers feel like they are doing something good.
The Secret Marketer on poorly targeted emails
If those trying to sell me customer data don’t target me properly (or worse, lie), why would I opt for them?
How to remove the risk from creative enterprise
The creative industries in the UK can only compete with their global rivals if they receive the financial support to develop ideas.
‘Data election’ holds danger for Obama
The 2012 US presidential election is already being called the ‘data election’, thanks to president Barack Obama’s impressive…
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Senior Brand Manager
Ball & Hoolahan -
Loyalty Marketing Director
Jarlett de Grouchy -
Marketing Genius required
NeosCreative -
Senior Propositions Manager – BT Vision
BT -
Mass Market Fundraising Planning Manager
Macmillan Cancer Support
Brands in the News
Cadbury eyes Rocky theme for final music video Video
Sports fans cover Eye of the Tiger in the final installment of Cadbury’s ‘Keep Singing’ campaign.
Brands boost Manchester United’s profit
Manchester United hails commercial and media brand partnerships as annual revenue increases.
Kraft to bolster key brands in Europe
Kraft caps off 2011 with strong European sales of core brands ahead of its split into two separate companies.
Top Jobs
Marketing Week TV
Cadbury eyes Rocky theme for final music video Video
Sports fans cover Eye of the Tiger in the final installment of Cadbury’s ‘Keep Singing’ campaign.
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