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DFS appoints first CMO
BBC marketing director Helen Normoyle is to become the furniture retailer’s first CMO.
RBS Insurance to rebrand as Direct Line Group
RBS Insurance, owner of the Direct Line and Churchill brands, is to rebrand as Direct Line Group.
Marketing Week names editor
Ruth Mortimer has been appointed editor of Marketing Week, effective immediately.
Snapfish readying first above the line marketing push
Online photo service to leverage owner HP’s marketing budget to run education campaigns about its creative products.
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Google intensifies Apple rivalry with music system
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Zeebox launches click-to-buy TV ad service
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PepsiCo readies multi-million dollar investment in brands
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Real Madrid top football money league as Spurs overtake City
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Kraft poaches PepsiCo’s digital chief Bough
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Groupon cuts marketing spend in shift to retention






