Vinai Venkatesham promoted to chief commercial officer as Tom Fox leaves to become Aston Villa’s chief executive.
Payment firm developing customer relationship tool for sports and leisure brands.
Whitbread Inns gastro pub brand the first to adopt the company’s corporate name.
Music streaming service signs up Red Bull, Jaguar and Comedy Central as first advertisers and introduces content creator subscriptions.
She will lead workspace provider’s global marketing efforts.
Ryanair names John Hurley to lead its Ryanair Labs innovation hub.
Move comes just five months after the business was spun off from Premier Foods.
Move to increase amount of NewsFeed ads users will see from same brand daily described as ‘double-edged sword’.
Morrisons also limiting sales, while Asda and Sainsbury’s will not change current strategy.
Ford, Heineken and Adidas seek integrated real-time campaigns.
But marketing leaders speaking at The Marketing Academy’s inaugural conference outlined the remedies too.
Football chiefs ramp up efforts to commercialise online chatter and create additional value for sponsors.
Data Strategy Awards 2014
Data Strategy Awards winners discuss how senior executives are beginning to pay more attention to the results data mining can deliver.
A plucky young graduate has made headlines begging for a career in marketing. Let’s help.
Brands need to think about how they are gathering insight across devices.
Content marketers should make sure they build “trust” cues into blogs.
Students are not taking the “right” A levels to be marketers – but does it matter?
The era of smart connected tech devices has begun, but many consumers remain unconvinced.
Consumers are increasingly blocking mobile tracking, potentially leading to skewed data.