HMDG creates film for Prince Charles Rainforest project
Branwell Johnson
Prince Charles is to launch a 90 second film promoting the Prince of Wales Rainforest Project on social networking sites, including YouTube and MySpace, this evening (May 5).
The Prince’s message also features celebrities including James Bond actor Daniel Craig, Harrison Ford Pele, the Dalai Lama and singer Joss Stone together with the Prince’s sons William and Harry.
The film is a call to arms to save the rain forests and urges the public to sign a petition.
The film was developed by advertising agency Hurrell Moseley Dawson Grimmer and is being hailed as the first time a member of the Royal family has partnered with social media platforms to promote a cause.
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Ball & HoolahanMarketing Assistant
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Orchard & ShipmanMarketing Manager Undergraduate Markets
University of WolverhamptonCustomer Research Manager
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Readers' comments (2)
Chris Ross-Lewin | Tue, 29 Sep 2009 8:49 pm
We still do not know the full value of the rain forest and it must be preserved.
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Connor McCarthy | Sat, 3 Oct 2009 2:22 pm
help save the rain forest because there are some wonderfull amazing creatures in there and if that goes they go so save the forest
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