Latest Opinion

> Click here for more Opinion

Ruth Mortimer 654 400

Digital talent is key to the future – be ready to take the lead

17 July 2014 | By Ruth Mortimer

New roles are emerging within marketing and it’s important you know how to land one.

> Click here for more Editor's Comments

Ritson

Ritson 437 267

Is Dave Lewis really the right choice for Tesco?

Tesco’s new CEO may find that without retail in his DNA he will struggle.

> Click here for more Ritson

The Secret Marketer

The Secret Marketer 401 245

Is your brand dark, handsome and riding a motorcycle?

Wed, 16 Jul 2014 | By Secret Marketer

Brands need to be as memorable as outstanding job interview candidates.

> Click here for more Secret Marketer

Marketer Viewpoints

> Click here for more Marketer Viewpoints

Top Jobs

Job of the Week

Birds Eye

Birds Eye readies £16m marketing campaign to reveal new brand positioning Video

Fri, 28 Feb 2014 | By Lucy Tesseras

Brand scraps Clarence the Bear to encourage consumers to think beyond ‘fish fingers for tea’.

> Click here for more Marketer Opinion

Is Dave Lewis really the right choice for Tesco?

From:

Last post: Tue, 22 Jul 2014 1:49 pm

Mark, I share your concerns. It requires a complete shift in focus from maximizing brand sales - say Persil competing ...

Posts: | Topic views:

DM – transparency and targeting to be the watchword

From:

Last post: Tue, 22 Jul 2014 12:28 pm

"But that doesn’t help when the media (usually TV these days) decides to have one of its perennial scapegoating ...

Posts: | Topic views:

Tesco replaces CEO Philip Clarke with Unilever’s Dave Lewis

From:

Last post: Mon, 21 Jul 2014 10:20 pm

lack of staff and carefree attitude at gunton lowestoft branch.tesco was tops but cheap food and fast checkout statt ...

Posts: | Topic views:

Amazon Fire 3D phone aims to quicken mobile sales

From:

Last post: Mon, 21 Jul 2014 12:02 pm

i need this cell phone ,,,,but how?

Posts: | Topic views: