Government

MP launches Body Confidence Awards

Mon, 6 Feb 2012 | By Rosie Baker

Brands that promote a positive image will be recognised under an awards scheme being launched by MP Jo Swinson.

DOH extends Change4life to combat alcohol abuse

Mon, 6 Feb 2012 | By Sebastian Joseph

The Department of Health has launched the first alcohol awareness campaign to use the Change4Life brand.

Charities reassess brand to attract support

Tue, 7 Feb 2012 | By Rosie Baker

Brand marketing plugs the public service gap

24 November 2011 | By Michael Barnett

The brands that are stepping up to provide public service in the face of government cuts.

Brands feeling the pinch need to tailor offers

05 May 2011 | By Lou Cooper

As consumers work harder at saving money, brands that understand their customers’ needs will come out on top, according to research seen exclusively by Marketing Week.

Charities reassess brand to attract support

Tue, 7 Feb 2012 | By Rosie Baker

Brand marketing plugs the public service gap

24 November 2011 | By Michael Barnett

The brands that are stepping up to provide public service in the face of government cuts.