Breaking News
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'The Call Centre' companies fined for making nuisance calls
Firms featured in BBC3 show fined £225,000 for making calls to people registered with the TPS.
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E-cigarette brands prepare to emphasise quality message
Tougher regulation as medicines could offer more marketing opportunities for e-cigarette brands.
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Yahoo patent details 'social authority' advertising
Yahoo proposes charging advertisers based on users’ ‘social influence’.
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IAB kicks off AdChoices awareness campaign
‘£3m’ online campaign seeks to make AdChoices logo as memorable as recycling icon.
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Ad Watchdog: 'Rangers are Scotland's most successful club'
Club cleared to use the boast in ads after ASA rules activity not misleading.
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Rivals bid to bring down BT Sport marketing
Sky and TalkTalk complain to the ASA about BT Sport’s ‘misleading’ ‘free’ price point, in the hope its ad campaign could be banned.
Trends
Privacy: For whose eyes only?
How brands are now offering customers privacy to gain a competitive advantage.
Marketing lessons from the US presidential elections
A week before the American public votes for a president, Marketing Week looks at all the political tools brands can use to make sure they outsmart their opponents.
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Opinion
ICO fighting a losing battle over spam calls and texts
Fines from the Information Commissioner’s Office for two firms and calls for action by Which? do little to address the causes.
