Film

News Corp profits jump despite NOTW hacking bill

Thu, 9 Feb 2012 | By Lara O'Reilly

Growth in Murdoch’s film and TV divisions offset losses at News Corp’s publishing arm.

LoveFilm CEO takes helm at Mothercare

Wed, 8 Feb 2012 | By Lara O'Reilly

Simon Calver leaves Amazon-owned movie service after seven years to lead Mothercare’s recovery.

Turning a funding crisis into a creative launchpad

2 February 2012 | By Lara O'Reilly

In her first interview since becoming director of marketing and audiences at the BBC last year, Helen Normoyle tells Lara O’Reilly how the broadcaster’s marketing teams can continue to deliver at a fraction of the cost

Lucasfilm tells how the Star Wars saga continues to reach new fans

13 October 2011 | By Laura Snoad

Brands are welcomed on to the stage

18 August 2011 | By David Burrows

'In advertising we've a broad level of trust'

26 May 2011 | By Michael Barnett

Research seen by Marketing Week reveals consumer advertising enjoys a broad level of trust, but marketers need to address areas of concern to ensure the trend continues.

Steve McQueen keeps endorsement real

2 February 2012 | By Mark Ritson

The Secret Marketer on the Gordon Gekko's of the marketing industry

Wed, 1 Jun 2011