Ikea gets creative about storage

Ikea gets creative about storage in its latest TV campaign.

The ‘Make Room for Your Life’ campaign is the follow up to Ikea’s Toy. It breaks on 19 Janaury. It features a cover of Bee Gees song ‘Living Together’ by the band An Escape Plan.

Ikea hopes to show that everyday challenges lile storage space affect relationships, happiness and wellbeing.

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