Home rental business aims to create community of “belonging” among users.
Morrisons strengthens marketing team with addition of Thomas Cook’s Mike Hoban.
CMO of parent company for Thomson and First Choice brands departs.
Jamie Oliver Ltd looking to build long-term partnership with four or five global brands.
CMO says Housetrip aims to be the holiday home rental choice for grown-ups.
Airline plans to recruit 200 new staff, including a head of digital marketing.
Professor Byron Sharp argues that reach not frequency grows brands, yet digital means are encouraging greater loyalty finds new research.
Brands that behave like humans fair better with consumers, according to new research.
Holiday companies face a brighter future, but the recession has changed people’s travel and booking habits, finds new research.
Pubs and ‘fast casual’ restaurants have seen a growth in trade from families who are being enticed by clever deals and promotions.
There is no planning for those bad luck moments that disrupt a marketing strategy.
International businesses are flocking to London as part of European expansion plans but what can UK brands learn from their new neighbours?