Gambling

William Hill joins brands gearing up for FA Cup third round

Fri, 6 Jan 2012 | By Russell Parsons

William Hill is to become an FA Cup sponsor, a move that comes as clubs and brands prepare for third round.

Luiz Suarez Paddy Power ad banned

Wed, 4 Jan 2012 | By Lara O'Reilly

Controversial Liverpool striker’s ad gets the red card from the ASA for using a person under 25 to promote gambling.

Online bookie Bodog readies major UK push

Mon, 21 Nov 2011 | By Russell Parsons

Online gambling firm Bodog is preparing to launch a raft of new services backed by a multi-million pound marketing push as it looks to grab a larger share of the fast growing UK online casino and sports betting markets.

William Hill’s online CMO exits

Tue, 18 Oct 2011 | By Russell Parsons

William Hill’s online CMO resigns after “disruption” at Israeli head office.

Paddy Power cat kicking ad tops complaint list

Thu, 12 May 2011

A Paddy Power ad featuring a blind footballer kicking a cat was the most complained about ad of 2010, according to the Advertising Standards Authority. See the full Top 10 list, and the ads, here.

Gambling on the future...

10 March 2011 | By Lucy Handley

Three-quarters of marketing chiefs plan to restructure their departments this year to keep pace with the demands of digital media, according to research exclusive to Marketing Week.

All roads to improvement start at insight

19 May 2011 | By MaryLou Costa