TNT Post ad banned for implying it operates a nationwide service.
Campaign that promoted the Government’s ‘Green Deal’ energy saving initiative slammed for unsubstantiated claims.
Price comparison service launches first ad campaign since 2012.
British Gas says new services, tariffs and products are on the way in the third quarter.
User experience, mobile, data and social media at the core of strategy.
Brands that have gambled on the event to prove doubters of its value wrong, according to sponsorship experts.
Consumers cite cost and lack of usefulness as barriers to adoption.
Consumers can be persuaded to spend as confidence in the UK nears a seven-year high but the recession has taught people to better manage household budgets.
Loyal consumers could be losing hundreds of pounds a year in savings by not switching their car insurance and household energy providers, so why do they stay? And what’s the message for marketers?
British Gas profit drop shows more people know how to find a better deal.