Sponsored foreword
The responsible way to boost your career
‘Who’s responsible for your career development? Well, put simply - you are.’
Career management
Managing a marketing career is academic
There is no substitute for grabbing your career with both hands and being in control of your own destiny. Mentors from The Marketing Academy talk through their tips for success.
Leadership styles
Creating a recipe for a strong, successful team
Leading marketers share their thoughts on getting the most from their team members, building on innate management ability with training and coping with the recession.
Transferable skills
Look outwards to step up
Gaining experience outside the marketing department for a broader understanding of business is not just good practice, it is essential to boost career prospects.
A day in the life...
The personal touches for career success
Two marketers involved in the Marketing Academy share their tips and strategies for career success, from never leaving home without a notebook to constantly keeping sight of customer research and always making sure they have built in a bit of ‘me time’.
