Profile: Sir Charlie Mayfield

John Lewis Partnership Chairman

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A segmentation of technology shoppers

Wed, 5 Feb 2014 | By Jonathan Bacon

New research divides technology shoppers between the trendspotters, the bargain-hunters and the brand-obsessed.

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Mothers and brand loyalty

30 January 2014 | By Lucy Handley

A new survey by the parenting club Bounty gives an insight into the hopes, dreams, worries and shopping habits of British mums.

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Time to get dreaming of a budget Christmas

5 December 2013 | By Jo Roberts

Consumers are bent on cutting back on the cost of christmas, forcing retailers and brands to look for new ways to secure a portion of their spend.

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Making Christmas a time for giving

Wed, 20 Nov 2013 | By Lucy Tesseras

Research shows surprising results on the best ways for charities to reach different audiences.

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Ease the customer down the aisle

3 October 2013 | By Lou Cooper

New research looks at how consumers rate nine grocery retailers in terms of ‘effort to shop’ and finds that the easier the experience, the more likely customers will remain loyal.

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Rebooting Britain's high streets

30 May 2013 | By Jonathan Bacon

Shoppers still care about their local high street but several factors are stopping them from going there to buy. Retailers must work together to attract them back.

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Every little bit of quality helps

Wed, 20 Feb 2013 | By Lucy Handley

With food provenance in the news, a study delves into what people are looking for in their weekly shop – and quality is high on the list.

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Never knowingly paying more

Wed, 13 Feb 2013 | By Jonathan Bacon

Shopping survey finds consumers are increasingly making ‘rational’ purchase decisions by spending more time on research.

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Customer services and why people switch brands

Wed, 9 Apr 2014 | By Michael Barnett

UK consumers are unimpressed by brands’ customer service in digital channels leading 53 per cent to switch brands.

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Young people wary about the downsides of technology

Wed, 26 Mar 2014 | By Jonathan Bacon

Young people are conflicted between feeling empowered by technology and enslaved by it – a signal to brands to push their lifestyle credentials.

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Consumers confused over food labelling

20 March 2014 | By Lucy Tesseras

Just over half of people don’t understand food labelling, according to CIM research. They want brand owners and retailers rather than government to do more to explain what is in products.

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Ethical issues a minor consideration for shoppers

Wed, 12 Mar 2014 | By Jonathan Bacon

Cost and function are more important to consumers when buying products and services.

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How women aged over 50 shop for fashion

Wed, 19 Feb 2014 | By Morag Cuddeford-Jones

Download the full infographic here

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How to be a ‘human era’ brand

Wed, 12 Feb 2014 | By Mindi Chahal

Brands that behave like humans fair better with consumers, according to new research. 

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How UK and US consumers’ spending habits differ

Wed, 22 Jan 2014 | By Mindi Chahal

An exclusive report by VisualDNA shows that Brits are more downhearted about their future and are three times more likely to be careful spenders compared to the US.

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Travel: A marketer’s guide to the modern traveller

Wed, 15 Jan 2014 | By Lou Cooper

Holiday companies face a brighter future, but the recession has changed people’s travel and booking habits, finds new research.

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Dieters trying technology to help lose weight

9 January 2014 | By Lou Cooper

Dieting in January often follows Christmas excess but new research shows that technology has transformed losing weight into far more than a New Year’s ritual, while newer slimming plans such as the 5:2 diet are on the up.

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Eating out is the new staying in

19 December 2013 | By Jonathan Bacon

Pubs and ‘fast casual’ restaurants have seen a growth in trade from families who are being enticed by clever deals and promotions.

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